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Why Should You Go For Video Animation

Why Should You Go For Video Animation

Why Should You Go For Video Animation

Over the past few years, video animation has become one of the most popular types of content on the internet. And it’s not hard to see why: people love watching videos, and they’re especially drawn to ones that are creative and visually interesting. But what exactly is video animation? And why should you consider using it for your business? In this blog post, we’ll explore all of that and more. You’ll learn about the different types of video animation, the benefits of using video animation for your business, and how to start creating your animations. You’ll have everything you need to know to decide if video animation is right for you.

What is video animation?

Video animation is the process of creating moving images through the use of computer-generated graphics. It includes everything from simple 2D animations to complex 3D animations. Video animation can be used for various purposes, such as creating explainer videos, marketing videos, invitation videos or fun.

The first step in creating a video animation is developing an idea. It can be anything from a simple concept to a full-blown storyboard. Once you have an idea, the next step is creating the assets you will need for your animation. It includes things like characters, backgrounds, and props. After the assets are created, it's time to start animating! The process of animating a video can be divided into two parts: keyframing and tweening.

  • Keyframing: Keyframing is setting keyframes, which are points in time that define what the animated object should look like at that specific moment.
  • Tweening: Tweening is the process of filling in the gaps between keyframes with smooth animations. Once your animation is complete, it's time to render it and export it as a video file. It is usually done in a format such as MP4 or AVI.
The benefits of video animation
  • Video animation can explain complicated concepts engagingly. It can also bring characters to life and tell stories in a way that live-action videos cannot.
  • It can help you stand out from the competition. With so many businesses using live-action video, an animated video can help you set yourself apart and get noticed.
  • Animated videos are also versatile. They can be used for social media, website Explainer Videos, product demonstrations, or even training and educational content.
How to create a video animation?

Video animation is an extremely powerful tool that can help you communicate your message more engagingly and effectively.

The different types of video animation

With the popularity of online videos, it's no surprise that video animation has become a popular tool for businesses to engage with their audiences. But what exactly is video animation? And what are the different types of video animation that businesses can use to achieve their goals? In its simplest form, video animation is the process of creating moving images through computer-generated graphics. It can be done in many ways, each with its benefits and drawbacks. Let's take a look at some of the most popular types of video animation:

2D Animation: 2D animation is the traditional hand-drawn animation style we're all familiar with. It's been used in classic cartoons like Mickey Mouse and Tom & Jerry for decades. 2D animation is still popular today, thanks to its ability to create highly expressive characters and scenes. However, it can be time-consuming and expensive to produce, making it less suitable for businesses on a tight budget.

3D Animation: 3D animation is created using computer graphics, giving it a more realistic look than 2D animation. It's often used in movies and video games, as well as in marketing videos and product demos.

How to get started with video animation

Video animation is a powerful tool that can help you communicate your message creatively and engagingly. If you're new to video animation, creating a video can seem daunting. But with a little planning and creative thinking, you can produce a great video animation that will capture your audience's attention.

Here are some tips to get you started:

Define your purpose:
Before you start animating, it's important to understand what you want your video to achieve clearly. Are you trying to explain a complex concept? Promote a product or service? Or tell a story? Once you know your purpose, you can start planning what kind of content will best support it.

Write a script: Whether you're working with professional voice actors or recording yourself, it's important to have a clear script for your video. It will ensure that all elements (audio, visuals, etc.) work together to support your overall message. Not sure how to write an effective script? Check out our guide on how to write a great video script.

Choose the right software:
There are dozens of different software programs available for animating videos.


Video animation is an excellent way to engage your audience and convey your message. It is also a great way to stand out from the competition, as not many businesses are using this medium yet. If you are looking for a creative and effective way to market your business, Designshooters® is worth considering.